About me

I have been working in Luxury Brand Management for international brand clients since 2020.

By bringing together strong partners, synergies are created.

My concept

My aim is to break new ground in luxury brand sales and break with convention. You experience a brand more authentically in a relaxed atmosphere than at a trade fair or in a showroom. We meet our guests for extraordinary experiences at fascinating locations. Shared experiences strengthen customer loyalty. I generate the right leads for my clients' exclusive product portfolios.

My network

My network extends across Asia and the Middle East and far into Eastern Europe. With the Drivers Experiences, we make stops on Sylt, on the Balearic Islands and in St. Moritz. If you would like to become part of the network, I would be delighted to talk to you about our experiences and activities.

My commitment

As Luxury Brand Manager, I combine traditional sales structures with new skillsets. Promoting young talent is a particular concern of mine. For over 8 years, I was an Expert Lecturer at the Ruhr University Bochum. My mentoring and recruiting programme offered students the opportunity to accompany our projects scientifically and to generate top-class contacts with companies.

People

My team consists of automotive experts, marketing and event managers, and together we create concepts and experiences centred around our customers' brands.

Media relations

For my network partners, we take care of press relations as well as VIP and event management.

In co-operation with national and international print and TV media, our Driving Experiences have already been reported on several times. A 5-page editorial is currently appearing in Just Sylt magazine.

My aim is to break new ground in the luxury segment and break with convention. You experience a brand more authentically in a relaxed atmosphere than at a trade fair or in a showroom. That's why we meet where our guests like to spend their free time. Shared experiences create customer loyalty.

Over the last twenty years, my events on Sylt and later on Mallorca, Ibiza and in St. Moritz have led to the development of a network of high-calibre contacts who are interested in investing in stable value investments. Today, I offer this circle access to extraordinary experiences in the areas of supercars, travel, cuisine and art, which my partners curate together with my team.

TV Team

In an interview

Created in summer 2021 this report about the presentation of Alpine Cars during our networking event on Sylt.

Michael Gleissner (l.), Adriaan Leuschel (r._72)
WCD_Plane

sylt-77_72

Strong partners

Adriaan Leuschel, known as the "Sylt's Mussel King", and Bernd Breiter, organiser of the World Club Dome, are network partners.

Timeline

eRockit test week Sylt
October 2024

Genesis Driving Experience Sylt
September 2024

Opening Northern Lights Sylt
April 2024

Berghaus & Cie
August 2023

Alpine Driving Experience Sylt
July 2023

Power2Drive München
June 2023

Opening Amian Collection Cars
Spring 2023

Driving Experience Sylt
July and August 2022

World Club Dome Frankfurt
June 2022

Alpine Showroom Opening München
October 2021

Zwei Event-Wochen auf Sylt
July and August 2021

World Club Dome, Pool Edition
July 2021

In the media

An extract from the reporting in recent years

Sylt life

Juli 2024

 

Pallazzo Magazine

April 2024

 

Sylt life

July 2023

 

Kölner Express

January 2023

 

Just Sylt

May 2022

 

Business Leaders

February 2022

Bild.de

August 2022

 

Metropolis

Summer 2021

 

GBN One

Summer 2021

 

Galileo auf Pro 7

August 2018

Bild.de

July 2021

 

Spiegel TV

August 2017

 

Deluxe Magazin

Autumn 2012